01 Audit / diagnostic
Conversion Killer Audit
A practical diagnostic for the clarity, trust, CTA, mobile, and contact-path issues that weaken enquiry.
Problem
Visitors hesitate, scroll without acting, or leave because the offer and next step are not obvious enough.
For
Small businesses with an existing page, offer, or site that feels weaker than it should.
Target
A clear fix map that explains what is blocking action and what should be repaired first.
Evidence
Audit findings should point to visible page evidence, not unsupported opinion.
Next step
Send the page or flow that feels unclear, quiet, or hard to trust.
Work performed
- Review the first screen, CTA hierarchy, trust signals, mobile flow, and contact path.
- Capture the visible friction with screenshots, crawl notes, or route observations.
- Prioritize issues by usefulness and map the smallest practical fix path.
Not this
- No automated score theatre.
- No guaranteed conversion lift.
- No forced rebuild pitch.
